Digital marketing refers to the practice of promoting products, services, or brands using digital channels and technologies.
It encompasses various online marketing strategies and tactics aimed at reaching and engaging target audiences through digital platforms such as search engines, social media, websites, email, mobile apps, and more.
Digital marketing is a dynamic and ever-evolving field, constantly influenced by advancements in technology, changes in consumer behavior, and emerging trends. Its goal is to effectively connect businesses with their target audience, generate leads, increase brand visibility, drive website traffic, and ultimately, achieve business objectives in the digital realm
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